A case study with the Vulcan SC-350
Short story: The idea behind the business
014Business model: Personalized candles with stickers
One of the easiest ways to start a business is to enhance existing products with personalized elements. In this case, we take simple candles and make them unique with high-quality stickers or labels.
Items | Costs |
Candle (IKEA) | 1,00 € |
Stickers (72 pieces/sheet: €1 = €0.014 per sticker) | 0,014 € |
Packaging & shipping | 6,00 € |
Total costs | 7,014 € |
Retail price: | 12,90 € |
Selling price (profit) | 5,88 € |
💡 Important: Personalized products sold are excluded from exchange, which reduces the risk of returns!
Variant 1
Business without investing in your own devices
If you don’t want to buy a Vulcan SC-350 straight away, there are alternatives:
- Use a print service provider – now with Vulcan as a partner!
You can create designs, have them printed and cut out by us.💡Use our own printing service! We have all the necessary equipment and produce your designs on matt or glossy, high-quality Vulcan labelstock sheets. Your stickers or labels will be dispatched on the same or next day This means you can respond quickly to customer orders without having to invest in machines yourself. - Use Etsy and Amazon stores: Instead of creating your own website, you can start on existing marketplaces and test whether the idea works.
📩 Order info: Visit us at www.vulcantecpro.eu or write to us directly! 🚀
Advantages:
✔ No financial risk
✔ Low start-up costs
✔ Focus on marketing and customer loyalty
❌ Longer production time
❌ Less control over quality and delivery times
❌ Lower profit margin
Variant 2
Items | Costs |
Vulcan SC-350 | 5.290 € |
Printer (OKI or Canon) | 1.000-2.000 € |
Design software (Illustrator, CorelDRAW, Canva) | 10-30 €/month |
Etsy/Amazon fees | 5-10 % of the turnover |
Material (sticker paper, candles, packaging, shipping) | Approx. 1,000 € – 2,000 € |
Total costs for the start | approx. 6,000 € 7,500 € |
✔ Full control over design & quality
✔ Lower production costs per unit
✔ Faster delivery as everything is done in-house
❌ Responsibility for the entire production
Marketing strategy
- Etsy: Perfect for personalized gifts, low start-up costs.
- Amazon Handmade: Greater reach, greater competition.
- Own webshop (e.g. Shopify, WooCommerce): More independence, but also more effort.
- Instagram & Pinterest: Post inspiring pictures & videos of personalized candles.
- TikTok & Reels: Show production, share customer interactions, post DIY ideas.
- YouTube & blog: Post instructions for candle design to generate reach.
- Collaboration with micro-influencers who promote gift ideas.
- Send personalized candles as PR gifts to bloggers and YouTubers.
Conclusion: Is the personalized candle business worthwhile?
Yes, definitely! With low start-up costs you can already build up a profitable business. Investing in your own machine such as the Vulcan SC-350 is worthwhile if you want to produce larger quantities and achieve higher margins.
Would you like to get started?
1️⃣ Create a few designs for stickers
2️⃣ Buy some cheap candles for a test run
3️⃣ Sell them via Etsyor Instagram
4️⃣ Scale your business with your own machine! 🚀
👉 Contact us at www.vulcantecpro.eu
With the Vulcan SC-350, you open the door to a world of creative possibilities where you can design not only personalized candles, but also a variety of other products. Imagine how your designs capture the hearts of your customers while you take control of the entire production process. Whether you’re creating trendy stickers for parties or customizable stickers for gifts, the versatility of the Vulcan SC-350 allows you to unleash your creative potential while building a sustainable business. From the initial idea to the ready-to-sell product, you can realize your vision while combining a passion for crafting with a profitable business.